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TAG TrustNet

News

Campaign
 
June 2024

Tech On Me: Can adtech wean itself off MFAs?

MediaPost
 
June 2024

Yippee-Ki-Yay, MFA: Advertisers Dump Bogus Sites

TTNxANA Programmatic Benchmark Transparency
 
June 2024

ANA, TAG TrustNet Launch Programmatic Transparency Benchmark

Digiday-1
 
March 2024

The ANA Is Planning A Programmatic Benchmarking Service

news-tag-20150923-AdExchanger
 
February 2024

It’s MFA Freedom Day! Celebrate By Fixing Your Supply Chain

adweek
 
December 2023

Only One-Third of Every Programmatic Dollar Reaches End-User, ANA Report Finds

Digiday-1
 
December 2023

The Rundown: How Brands Can Cut Programmatic Wastage

news-tag-20150923-AdExchanger
 
November 2023

Ad Tech Companies Are Getting Graded On Log-File Transparency

Adexchange
 
JUNE 2023

ANA provides “First Look” at in-depth programmatic media transparency study

Adexchange
 
JUNE 2023

Advertisers, here’s one weird trick from the ANA that could save you $20 Billion

Adage
 
JUNE 2023

Advertisers waste 23% of Programmatic ad dollars, ANA study finds

WSJ
 
JUNE 2023

Marketer Trade Group Report Shows Ad Spending ‘Rife With Waste’

Digiday-1
 
JUNE 2023

The Rundown: The ANA’s latest programmatic transparency audit confirms many open secrets

TTN 2-min
 
JUNE 2023

TAG TrustNet launches new frontier in Transparency for Marketers through integrated DEI, Privacy & MFA Data

EnableTransparencyTrustNet
 
November 2022

TAG launches new 'Certified for Transparency' Seal to give ad buyers greater visibility into details of digital ad campaigns 

WARC-1
 
JANUARY 2022

UK Government backs blockchain initiative for digital advertising

 

Campaign
 
JANUARY 2022

Government awards six-figure grant to TAG TrustNet

 

IPA
 
JANUARY 2022

UK Government invests in TAG TrustNet’s blockchain initiative to make digital advertising more accountable, responsible and efficient

 

InnovateUK
 
JANUARY 2022

UK Government invests in TAG TrustNet’s blockchain initiative to make digital advertising more accountable, responsible and efficient

 

Adage
 
DECEMBER 2021

ANA Sets Team For Its Probe Into Programmatic Media Buying

 

MediaPost
 
DECEMBER 2021

ANA Commissions Study On Programmatic Media-Buying

 

Digiday-1
 
DECEMBER 2021

PwC will lead the ANA’s programmatic transparency study with Kroll and TAG TrustNet

 

ANA
 
DECEMBER 2021

ANA Names Powerhouse Team To Probe Programmatic Media

 

tag
 
July 2021

TAG TrustNet Expands to Reach More Ad Industry Participants in Markets Beyond UK

tag
 
July 2021

European study shows minimal ad fraud when multiple supply chain participants adopt rigorous standards

IPA
 
July 2021

How media agencies can benefit from an always on solution

tag
 
March 2021

TAG certifications soar by 87% over last year, as tag programs become global supply chain standards

IPA
 
February 2021

IPA backs programmatic project that benefits agencies

tag
 
February 2021

The brand-led push for ad-tech transparency is now in full swing

tag
 
January 2021

TAG Launches TAG TrustNet in partnership with Fiducia

tag
 
November 2020

Study shows 90% less fraud in tag certified channels in US

tag
 
September 2020

TAG launches ad industry's first global brand safety certification program

tag
 
September 2020

TAG announces successful completion of distributed ledger technology pilot, outlines next steps for initiative

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