TAG TrustNet is taking the industry to the next level as an always-on global cross-industry collaborative network providing the tools to certify the supply chain and allow everyone to be accountable, make responsible decisions and improve efficiency.
TAG TrustNet’s mission is defined in the TAG TrustNet Charter.
A transparent supply chain makes industry participants accountable to each other and creates the trust required for the continued industry growth. We believe that long term this is an opportunity to fundamentally revolutionize the digital advertising transactional process.”
Mike Zaneis, President & CEO, TAG
TAG TrustNet has been launched by the Trustworthy Accountability Group (TAG), the world’s leading programme to fight criminal activity and protect brand safety in digital advertising, in partnership with Fiducia as technology partner.
TAG launches new 'Certified for Transparency' Seal to give ad buyers greater visibility into details of digital ad campaigns
UK Gov invests in TAG TrustNet's blockchain initiative to make digital advertising more accountable, responsible and efficient
To find out more about TAG TrustNet and how to get involved, please get in touch.