---
title: TAG TrustNet
description: TAG TrustNet leverages distributed ledger technology (DLT) to drive transparency, accountability and efficiency across the digital advertising industry.
image: https://www.tagtrust.net/hubfs/TrustNet/trustnet-logo.png
---

[![TAG_TrustNet_75h](https://www.tagtrust.net/hubfs/TAG_TrustNet_75h.png "TAG_TrustNet_75h")](https://www.tagtrust.net/?hsLang=en)

## A Utility For Complete Industry Transparency

# Launched by TAG and their technology partner, Fiducia, TAG TrustNet is the always-on utility for connecting and matching impression log-level data (LLD) at scale.

![Risk Frame](https://www.tagtrust.net/hs-fs/hubfs/Risk%20Frame.png?width=300&height=263&name=Risk%20Frame.png)

As a global cross-industry initiative, TAG TrustNet automates the deterministic reconciliation of impression LLD across the supply chain, generating a near real time unified record for every single ad placement.

# A complex process made easy with TAG TrustNet

Take control of your supply chain in a 3-step process.

[![Access](https://www.tagtrust.net/hs-fs/hubfs/Access.png?width=300&height=300&name=Access.png)](https://www.tagtrust.net/insights/register?hsLang=en)

[![Analyse](https://www.tagtrust.net/hs-fs/hubfs/Analyse.png?width=300&height=300&name=Analyse.png)](https://www.tagtrust.net/benchmark?hsLang=en)

[![Activate](https://www.tagtrust.net/hs-fs/hubfs/Activate.png?width=300&height=300&name=Activate.png)](https://share.hsforms.com/1_Nvz0VtMTkGmOjsunK5Xrw5gb4e)

# ANA Programmatic Media Supply Chain Transparency Study 2023

[![FINAL ANA Programmatic Media Study](https://www.tagtrust.net/hs-fs/hubfs/FINAL%20ANA%20Programmatic%20Media%20Study%5B58%5D%201%20(1)-min.png?width=200&height=256&name=FINAL%20ANA%20Programmatic%20Media%20Study%5B58%5D%201%20(1)-min.png)](https://www.tagtrust.net/research?hsLang=en#ANA)

Commissioned by the [ANA (Association of National Advertisers)](https://www.ana.net/), TAG TrustNet was selected by the ANA to be part of the team to conduct this transparency study into programmatic advertising.

The complete report takes a comprehensive look at the opportunities advertisers have to increase their ad spend productivity.

To read more about the report and download the full copy, click below.

[![Read more](https://no-cache.hubspot.com/cta/default/2848641/70f489df-ea94-44e6-aa21-528041f0c550.png)](https://cta-redirect.hubspot.com/cta/redirect/2848641/70f489df-ea94-44e6-aa21-528041f0c550)

To find out more about TAG TrustNet and how to get involved, please get in touch

[Get in touch](mailto:info@tagtrust.net)

> A transparent supply chain makes industry participants accountable to each other and creates the trust required for the continued industry growth. We believe that long term this is an opportunity to fundamentally revolutionize the digital advertising transactional process.”
> 
> ![TAG_Logo_Primary_RGB-01](https://www.tagtrust.net/hubfs/(Demo)%20Logos/TAG_Logo_Primary_RGB-01.png)  
> *Mike Zaneis, President & CEO, TAG*

# Meet the Team

TAG TrustNet has been launched by the [Trustworthy Accountability Group](https://www.tagtoday.net/?hsLang=en) (TAG), the world’s leading programme to fight criminal activity and protect brand safety in digital advertising, in partnership with [Fiducia](https://www.fiducia.eco/) as technology partner.

[![MEET THE TEAM](https://no-cache.hubspot.com/cta/default/2848641/e4ff0fdb-03b6-4b8b-89fe-769ed817fe2e.png)](https://cta-redirect.hubspot.com/cta/redirect/2848641/e4ff0fdb-03b6-4b8b-89fe-769ed817fe2e)

# TAG TrustNet News

[![SUBSCRIBE](https://no-cache.hubspot.com/cta/default/2848641/e85eeadd-1cdd-4de9-a424-ae9aa0b5d293.png)](https://cta-redirect.hubspot.com/cta/redirect/2848641/e85eeadd-1cdd-4de9-a424-ae9aa0b5d293)

[ANA Finds Programmatic 'Waste' Has Increased 34% In Two Years](https://www.mediapost.com/publications/article/408180/ana-finds-programmatic-waste-has-increased-34-i.html?edition=139528)

[The ANA Q2 2025 Programmatic Transparency Benchmark Finds $26.8B in Wasted Programmatic Spend](https://www.tagtrust.net/insights?hsLang=en)

[LLD Register Q2 2025](https://www.tagtrust.net/insights/register?hsLang=en)

To find out more about TAG TrustNet and how to get involved, please [get in touch](mailto:info@tagtrust.net?subject=TAG%20TrustNet%20Membership%20Inquiry).

[![trustnet-logo-white](https://www.tagtrust.net/hubfs/TrustNet/trustnet-logo-white.png "trustnet-logo-white")](https://www.tagtrust.net/?hsLang=en)

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